6110 Sherry Ln

Dallas, TX 75225

Dr. George A. Toledo, Board-Certified Plastic Surgeon

Meet Dr. Toledo

Board certified by both the American Board of Plastic Surgery and the American Board of Otolaryngology – Head and Neck Surgery, Dr. George A. Toledo specializes in all areas of aesthetic plastic surgery in order to achieve outstanding results for his Dallas, Texas cosmetic surgery practice. In 1996, he founded the Highland Park Plastic Surgery Center, a licensed ambulatory surgery center, with the goal of providing comprehensive care in a safe, comfortable and private environment for his cosmetic patients. At his Highland Park practice, Dr. Toledo utilizes his extensive training and experience, along with advanced techniques and technology in order to offer customized procedures and adhere to each patient’s distinct needs and goals.

Skills and Specialties

Since 1985, Dr. Toledo’s Dallas practice has evolved from reconstructive surgery to primarily cosmetic and aesthetic procedures. Today, his focus is three-fold: the aging face and eyes, rhinoplasty, and mommy makeovers.

Dr. Toledo is an expert in total facial rejuvenation, addressing face and neck lifts, brow/forehead lifts, eyelid surgery, and fat grafting. The goal is to avoid the unnatural, operated look and produce a balanced, harmonious result. Dr. Toledo has vast experience correcting inadequately performed face and neck lifts. Please view the facelift and photo pages for more information.

Dr. Toledo has performed over 3,000 rhinoplasties, which are the most challenging of all cosmetic procedures. The majority of Dr. Toledo’s rhinoplasties are very difficult ethnic or secondary revision procedures. Please view his rhinoplasty results in our photo gallery.

Lip augmentation utilizing your body’s own tissue, also known as dermal grafts, was pioneered by Dr. Toledo over 20 years ago. Ear surgery or otoplasty for prominent ears is a common procedure frequently performed by Dr. Toledo.

Mommy makeover and body contouring procedures have always been a significant component in Dr. Toledo’s practice. Dr. Toledo performs breast enhancement procedures such as breast augmentation; breast lift; breast reductions; and breast implant revisions. He also regularly performs tummy tucks, liposuction, and midbody lifts at the Highland Park Plastic Surgery Center.

Why Choose Dr. Toledo

While Dr. Toledo’s qualifications and experience as a plastic surgeon are extensive, successful cosmetic plastic surgery requires far more than technical skills. The time Dr. Toledo spends with you personally before any procedure is performed will be as important as the procedure itself. He will thoroughly cover your questions, your expectations, and your individual desires and wishes, as well as maintain your privacy with sensitivity and understanding. After this initial consultation, you should feel completely comfortable with your decision, having developed a trusting patient/doctor relationship.

Choosing a surgical procedure and the right doctor is a personal decision not to be taken lightly. You, as the patient, and Dr. Toledo must weigh not only the physical considerations but the emotional and psychological ones as well. By improving your appearance, cosmetic surgery can enhance your emotional health and improve your self-esteem. However, this can be attained only if your expectations are realistic. By understanding the limitations of plastic surgery, together you and Dr. Toledo will establish reasonable goals that can be predictably achieved.

“Your plastic surgeon should be a rare combination of artist, scientist, and close friend. I am fully dedicated to the pursuit of perfection in changing my patients’ undesirable traits subtly to achieve a natural appearance rather than an extreme, artificial or operated look. Only then can we collectively achieve the physical and emotional harmony that satisfies your expectations and justifies choosing me as your surgeon.” – Dr. George Toledo

Education and Training

Dr. Toledo graduated from the University of Texas in Austin with high honors and as a Phi Beta Kappa. He then attended the University of Texas Southwestern Medical School in Dallas, Texas, graduating near the top of his class. After graduation, Dr. Toledo spent seven years obtaining post-graduate surgical training consisting of internships and residencies at the following institutions: Baylor University Medical Center, Duke University Medical Center, and Louisiana State University Medical Center, as well as the many hospitals that make up the Texas Medical Center in Houston. While in Houston, Dr. Toledo had the opportunity to train at the prestigious University of Texas M.D. Anderson Cancer Institute. Dr. Toledo has had the honor and privilege of teaching plastic surgery residents from UT Southwestern Medical School in Dallas.

Double board certified by the American Board of Plastic Surgery and the American Board of Otolaryngology - Head and Neck Surgery, Dr. Toledo is recognized throughout Dallas, Texas and the United States as a leader in cosmetic plastic surgery.

Professional Memberships

Dr. Toledo was chosen to be the plastic surgery representative on the advisory board for Blue Cross/Blue Shield of Texas, as well as the Texas Medical Association. He has served on peer review committees for the Dallas County Medical Society and for the Texas State Board of Medical Examiners. Additionally, he is a member of several prestigious medical organizations including:

  • The Texas Medical Association
  • The Society of Baylor Surgeons
  • The American Medical Association
  • The American College of Surgeons
  • The Dallas County Medical Society
  • The Texas Society of Plastic Surgeons
  • The Dallas Society of Plastic Surgeons
  • The Lipoplasty Society of North America
  • The American Society of Plastic Surgeons
  • The American Society for Aesthetic Plastic Surgery
  • The International Society of Clinical Plastic Surgeons
  • The International Society of Aesthetic Plastic Surgery
  • The American Academy of Otolaryngology and Head and Neck Surgery
  • The International Confederation for Plastic, Reconstructive, and Aesthetic Surgery


"So impressed with Dr. Toledo's rhinoplasty results! And even more impressed with how much my breathing has improved! I didn't even realize how blocked my breathing was until now, it really is life changing. Beautiful results. And a perfect little nose!"



"Rhinoplasty and deviated septum - fast and painless recovery - Before surgery I had a bump ,droopy nose tip and debited septum. Dr. Toledo and his staff did an amazing job and i am absolutely happy with the results . The recovery was fast and painless ."



"The doctor and staff gave me an outstanding patient experience - I need to write this review! Have patience with me I am moving and starting a new job. I had my surgery April 21st and my consultation on April 20th. I wanted to give some credit to a girl on here I can't remember her name. I loved her results which caused me to make the phone call. I stayed in Dallas 11 days. I didn't need all that time. I hired a company for my overnight person. You will need someone with you for 24 hours after surgery. Dr. Toledo's office has the name of the company I used. Overall, my experience was 10/10, it was great. Dr. Toledo and his staff gave me outstanding patient experience. Treated me very well. I have no complaints. The rest of this review is going to be a little more detailed experienced."



"Perfect! New nose beautiful & recovery process was fast & painless - It's been almost a month since my rhinoplasty surgery. In summary, Dr. Toledo exceeded my expectations a million times over!Please please please do not let the other reviews about his "bedside manner" scare you. Dr. Toledo is honest, realistic, and he is not flashy or trying to sell you anything. His job isn't to praise you, it's to be the best surgeon he possibly can be. Let's be real, many people wanting a plastic surgery are insecure, fragile, and don't like to hear complete honesty. However, one should prefer a surgeon who is truthful and transparent. Moreover, Dr. Toledo is actually very kind and genuine!Not only is my new nose beautiful, the recovery process was seamless. It was fast and painless. I didn't even bruise (which says a lot about the accuracy, precision, and carefulness of a surgeon!) The staff was always kind and helpful when I called with questions. When I was a little anxious minutes before the procedure, the anesthesiologist told me that his wife had only gotten one procedure done: a rhinoplasty, and by Dr. Toledo. That alone proves how trustworthy and incredible Dr. Toledo is. I could type on and on about how amazing my experience was. I have no regrets. I would choose him over and over if I could. He is literally an artist in his craft. Just trust me, at the very least, schedule a consultation, and see what Dr. Toledo can do for you! "



"I had a rhinoplasty with Dr Toledo in December or 2021. I’ve wanted to fix my nose since I was a young and Dr Toledo exceeded my expectations. I had minimal pain post op. My nose really fits with the rest of my face now and I can breathe better. I’ve been an RN for 5 years and I researched multiple surgeons prior to my consultation. The staff was great and Dr. Toledo was fantastic. I’m very happy with my results and wish I would have done it sooner! Thank y’all for everything!"



*Individual results are not guaranteed and may vary from person to person. Images may contain models.