Dr. George A. Toledo, Board-Certified Plastic Surgeon

Board certified by both the American Board of Plastic Surgery and the American Board of Otolaryngology – Head and Neck Surgery, Dr. George A. Toledo has devoted more than 30 years to helping patients achieve natural-looking cosmetic surgery results. Since founding Highland Park Plastic Surgery Center in 1996, he has built a nationally recognized practice where patients travel from across Texas, throughout the United States, and around the world for advanced facial rejuvenation and rhinoplasty procedures.

While Dr. Toledo performs the full spectrum of cosmetic plastic surgery for the face, breast, and body, he is especially recognized for his expertise in facial rejuvenation, facelifts, revision facelifts, ethnic rhinoplasty, and revision rhinoplasty. At Highland Park Plastic Surgery Center, he combines extensive training, advanced surgical techniques, and state-of-the-art technology to create personalized treatment plans that help each patient achieve balanced, natural-looking results in a safe, private, and comfortable environment.

Since 1985, Dr. Toledo's practice has evolved from reconstructive surgery to primarily cosmetic and aesthetic procedures. While he performs the full spectrum of cosmetic plastic surgery for the face, breast, and body, his practice has become especially recognized for advanced facial rejuvenation and rhinoplasty. 

Dr. Toledo is an expert in comprehensive facial rejuvenation, performing face and neck lifts, brow and forehead lifts, eyelid surgery (blepharoplasty), and facial fat grafting to restore youthful facial contours. The goal is to avoid the unnatural, operated look and produce a balanced, harmonious result. He also has extensive experience correcting inadequately performed face and neck lifts, making him a trusted choice for both primary and revision facial procedures. Please visit our facelift pages and before-and-after gallery to learn more about his approach and patient results. 

Dr. Toledo also pioneered lip augmentation using a patient's own tissue, also known as dermal grafting, more than 20 years ago. In addition, he routinely performs otoplasty (ear surgery) for prominent ears, along with a variety of other facial and cosmetic procedures.

Having performed more than 3,000 rhinoplasty procedures, Dr. Toledo is highly experienced in one of cosmetic surgery's most technically demanding operations. Many of his rhinoplasty patients seek treatment for complex ethnic or revision cases that require a specialized level of expertise. His goal is always to create natural, balanced results that complement each patient's unique facial features while preserving both function and identity.

Although facial rejuvenation and rhinoplasty represent the primary focus of his practice today, Dr. Toledo continues to perform a comprehensive range of cosmetic breast and body procedures. Mommy makeovers and body contouring remain an important part of his practice and include breast augmentation, breast lift, breast reduction, tummy tuck surgery and mid-body lifts. Every treatment plan is customized to each patient's individual anatomy, aesthetic goals, and lifestyle.

Throughout every procedure, Dr. Toledo combines decades of experience, advanced surgical techniques, and a personalized approach to help patients achieve refined, natural-looking results that enhance their confidence.

While Dr. Toledo’s qualifications and experience as a plastic surgeon are extensive, successful cosmetic plastic surgery requires far more than technical skills. The time Dr. Toledo spends with you personally before any procedure is performed will be as important as the procedure itself. He will thoroughly cover your questions, your expectations, and your individual desires and wishes, as well as maintain your privacy with sensitivity and understanding. After this initial consultation, you should feel completely comfortable with your decision, having developed a trusting patient/doctor relationship.

Choosing a surgical procedure and the right doctor is a personal decision not to be taken lightly. You, as the patient, and Dr. Toledo must weigh not only the physical considerations but the emotional and psychological ones as well. By improving your appearance, cosmetic surgery can enhance your emotional health and improve your self-esteem. However, this can be attained only if your expectations are realistic. By understanding the limitations of plastic surgery, together you and Dr. Toledo will establish reasonable goals that can be predictably achieved.

“Your plastic surgeon should be a rare combination of artist, scientist, and close friend. I am fully dedicated to the pursuit of perfection in changing my patients’ undesirable traits subtly to achieve a natural appearance rather than an extreme, artificial or operated look. Only then can we collectively achieve the physical and emotional harmony that satisfies your expectations and justifies choosing me as your surgeon.” – Dr. George Toledo

• Residency University of Texas at Austin– BA
• Graduate- University of Texas at Austin– MBA
• Medical School- The University of Texas Southwestern Medical School– MD
• Internship and Residency- Baylor University Medical Center- General Surgery
• Residency-Duke University Medical Center– Otolaryngology, Head and Neck Surgery
• Residency- Louisiana State University Medical Center– Otolaryngology, Facial Plastic Surgery
• Residency- University of Texas Health Science Center & MD Anderson Hospital- Plastic and Reconstructive Surgery

Dr. Toledo’s commitment to education has continued throughout his career. He has had the honor of teaching plastic surgery residents from The University of Texas Southwestern Medical School in Dallas, contributing to the education and surgical training of the next generation of plastic surgeons.

Double board certified by the American Board of Plastic Surgery and the American Board of Otolaryngology - Head and Neck Surgery, Dr. Toledo is recognized throughout Dallas, Texas and the United States as a leader in cosmetic plastic surgery.

Dr. Toledo was chosen to be the plastic surgery representative on the advisory board for Blue Cross/Blue Shield of Texas, as well as the Texas Medical Association. He has served on peer review committees for the Dallas County Medical Society and for the Texas State Board of Medical Examiners. Additionally, he is a member of several prestigious medical organizations including:

• The Texas Medical Association
• The Society of Baylor Surgeons
• The American Medical Association
• The American College of Surgeons
• The Dallas County Medical Society
• The Texas Society of Plastic Surgeons
• The Dallas Society of Plastic Surgeons
• The Lipoplasty Society of North America
• The American Society of Plastic Surgeons
• The American Society for Aesthetic Plastic Surgery
• The International Society of Clinical Plastic Surgeons
• The International Society of Aesthetic Plastic Surgery
• The American Academy of Otolaryngology and Head and Neck Surgery
• The International Confederation for Plastic, Reconstructive, and Aesthetic Surgery